Team in Training
So I had my big week in Chicago. And the big event was the Chicago Marathon (which my boyfriend and his sister ran in). One thing I noticed, was how many non-profit organizations had people running for them in the marathon. Instead of paying the Marathon people directly for your entry fee, you could pay the organization a slightly higher fee to register for it through a non-profit. The LaSalle Bank Chicago Marathon spokesperson reported that they had over 40 organizations registered for the race. Most of them were health related, like "Team in Training" who are people that run for the Lymphoma and Luekemia Association. They had the largest contingent, and they were all way too happy! The LaSalle Bank Chicago Marathon even has a special website promoting "Run for Charity."
http://www.chicagomarathon.com/page_L2.aspx?subMenu=&Page_ID=5&Nav_2_ID=551&Page_Title=Official%20Charities
http://www.realbuzz.com/thelasallebankchicagomarathon/run_for_charity/
They already have 18 charities signed up for next year's race!! (and all are health realted)
Most orgs also had booths set up at the runners expo the 2 days prior to the race.
Another friend of mine ran the Marine Corps Marathon in DC this past weekend, and the regular registrations were all gone by the time he went to sign up, so he had to sign up through the Tourette's Syndrome Association. He wasn't even a supporter of the organization, but he really wanted to run in the race. So they got his extra money, as did many other organizations I'm sure. What a great way to get money even from people who aren't affiliated with your org.
I just thought this was an interesting observation that non-prof's were making money by affiliating themselves with these marathons.
http://www.chicagomarathon.com/page_L2.aspx?subMenu=&Page_ID=5&Nav_2_ID=551&Page_Title=Official%20Charities
http://www.realbuzz.com/thelasallebankchicagomarathon/run_for_charity/
They already have 18 charities signed up for next year's race!! (and all are health realted)
Most orgs also had booths set up at the runners expo the 2 days prior to the race.
Another friend of mine ran the Marine Corps Marathon in DC this past weekend, and the regular registrations were all gone by the time he went to sign up, so he had to sign up through the Tourette's Syndrome Association. He wasn't even a supporter of the organization, but he really wanted to run in the race. So they got his extra money, as did many other organizations I'm sure. What a great way to get money even from people who aren't affiliated with your org.
I just thought this was an interesting observation that non-prof's were making money by affiliating themselves with these marathons.
posted by Anonymous @ 3:00 PM
3 Comments:
At 5:29 PM, October 30, 2006,
austin said…
"Team in Training" also does cycling events. Every year this is someone in the Gainesville cycling community involved with it and they keep asking for people to join the cause. In addition to event registration through nonprofits, there are merchandising opportunities as well. Rather than paying $60 for a jersey, they sell their organization's jersey for $70 and keep money for the org. (this is an example, I am not sure what the actual costs are). I'd like to know more about this deal of nonprofits buying "spots" in certain events and selling them at a higher cost.
It sounds kind of like a scam if they are given preferential treatment if the event organizers have a relationship with them and allow the nonprofits to buy spots before individuals are allowed to register. Rather than "holding spots", let there be a form attached to the registration form that allows people to check a box if they want to donate to a specific organization.
At 5:36 PM, October 30, 2006,
Evelyn said…
I think that many non-profits are becoming more aggressive in their fundraising efforts by partnering with the sports activities and organizations. I believe that this is a smart move for nonprofits since they can get funds from these sport events and take advantage of the fact that sports get the attention of many people. The Leukemia & Lymphoma Society's Team In Training is an example of what volunteers can do to raise funds for the society. According to the Web site (http://www.teamintraining.org/hm_tnt.adp?item_id=425473) participants help raise funds for leukemia, lymphoma and myeloma research and patient services and they receive: personalized fitness training by certified coaches for a period of four to five months, training clinics, your own personal Web site for online fundraising, a supportive group of teammates and lodging and airfare to more than 60 accredited events in the United States and abroad. It seems that they get volunteers attention by focusing on the benefits of training and they support this by saying: “in exchange for training and support, you help raise money towards cures for blood cancers like leukemia -- the No. 1 disease killer of children -- lymphoma and myeloma”.
I was wondering, I like the benefits of the society, but I could not find how much I should raise in order to receive the benefits. I looked the Web site and I could not find how much exactly people should raise. Anyway, I believe this is a creative way to attract athletes, volunteers and funds to this cause.
At 5:42 PM, October 30, 2006,
Evelyn said…
I think I did not mention the fact that the "Leukemia & Lymphoma Society's Team In Training" can help you train to run or walk a whole or half marathon or participate in a triathlon or a 100 bike ride. I was really attracted to these options, but for some reason (maybe the amount of money to be raised) I did not do it.
Thanks!
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